The Machine is Us/ing Us

This video is very informative and on both practical and conceptual levels, it inspires me. It makes me think in a "Paradigm Shift" way. I totally agree that internet is among the best inventions made by mankind. However, I also think that in the process of simplifying things, we are making them simply complex. We've lost the track of small & big, everything now is big in small. We hear so often now - nano this - nano that.... and then we think. It all started simple and came so far. Books were how we shared information, social gatherings were how we made friends and a face to face conversation was how we interacted with people. Then came internet, we do all this in abundance by a single click of our mouse. The internet evolved over time ( as the video talks from html to Xml and so on) and is now too big to believe.